by Scott Dunkel | Apr 4, 2014 | Uncategorized
We all have experts that we lean upon in our everyday lives. During the course of a typical year we might use attorneys, doctors, dentists, carpenters, plumbers, auto mechanics, etc. Some of us outsource lawn cutting. Not because we can’t do it but maybe we...
by Scott Dunkel | Jan 1, 2014 | Sales Skills, Uncategorized
When it comes to preparing for next year, regardless of the product or service you represent, we are all gated by three Universal Truths. · We have a defined market which we sell into · We have a quota or objective we need to hit or exceed · We all...
by Scott Dunkel | Oct 15, 2013 | Uncategorized
At UST we believe that Universal Sales Truths are true regardless of the product or service you represent. In addition, they stand the test of time. In other words, whether you are selling high tech solutions to a CIO, or selling cattle to a rancher in 1850, if you...
by Scott Dunkel | Sep 24, 2012 | Prospecting, Uncategorized
Do you have a plan or are you “hoping” to make your annual quota? The first step for anyone starting a new business is to prepare a detailed business plan. Why is that? Because as the saying goes… if you fail to plan you a planning to fail! The fact of the matter is...