What is the goal of your initial sales call?

What is the goal of your initial sales call?

Is it to convince your prospects that you have the best solution to their problem? Is it to attempt to kill the competition? Perhaps it’s to make sure you get through your entire PowerPoint presentation. Or maybe you want to make it clear that your company is the...
Do you recognize this device?

Do you recognize this device?

When I began my sales career in 1976, this device was the only way to connect with prospects and existing customers. And believe it or not, when we were in the field we used telephone booths to call the office, check messages and return calls. Some of the telephone...

True cold calling should be a thing of the past

  In 1976, my sales manager at Burroughs Corporation would walk into the sales bullpen and utter the familiar words: “Is anybody buying something from you in this room?” His point was we needed to get our butts out of the office and into our respective sales...

Are You Planning to Fail?

Do you have a plan or are you “hoping” to make your annual quota? The first step for anyone starting a new business is to prepare a detailed business plan. Why is that? Because as the saying goes… if you fail to plan you a planning to fail! The fact of the matter is...